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• Webinar: Creating Wild Business Growth By Embracing Your Standard

  • When
    Wednesday, July 31, 2024
  •  
    12:30 PM - 1:30 PM
  • Location
    At Your Desk!

  Register

  TRASA MEMBER BENEFIT!

  Wild Wednesday Webinars

  

  Creating Wild Business Growth By Embracing Your Standard

  Wednesday, July 31, 2024
  

  12:30 to 1:30 p.m.

  
  

  featuring

  Bill Petrie, Founder and Creative Director

  brandivate

  Standing out in a crowded marketplace is one of the most challenging hurdles to overcome. In this session, Bill Petrie will explain why standardizing every aspect of a promotional products business is the key to growing and scaling a business. Using specific examples that can be implemented immediately, this session will show each attendee how to use standards – and holding firm to those standards – as a point of differentiation that will lead to wild success.

  Learning Outcomes:

  • Learn the key areas where standards will apply to your business.
  • Master the metrics that will allow you to manage internal and external expectations.
  • Position your company as “the Standard” for your target audience.

  About Bill: Widely considered a marketing and branding thought leader, Bill has over 24 years of working in executive leadership positions at leading promotional products companies, always working collaboratively to achieve the “wow” desired by the target audience. The Founder and Creative Director at brandivate, an award-winning full-service marketing services and advertising agency, Bill is a featured speaker at national and international events, a serial creator of content marketing, and co-host of the industry-leading podcast Promo UPFront. Bill is also the co-founder of Promocations which builds unique and transformative networking events that build and foster distributor and supplier relationships.

  A fierce advocate for the Promotional Products Industry, he is a former PromoKitchen chef, a Past President of the Regional Association Council (RAC) board, current Vice-Chair of the Promotional Products Education Foundation (PPEF) and has worked closely with senior leadership at Promotional Products Association International (PPAI) on many committees and work groups. In appreciation of his years of dedicated service, Bill was the 2024 recipient of the PPAI Icon Award for Distinguished Service to the promotional products industry.

  Your Regional Associations — Where Professionals Go to Grow!    

   

  Free for TRASA Members: $25 for non-members
  

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• Central PA Client Expo Distributor Registration

  • When
    Tuesday, September 17, 2024
  •  
    10:00 AM - 1:00 PM
  • Location
    The Barn at Creek's Bend, Carlisle, PA

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• Distributor Registration: TRASA Fall Showcase & Client Expo

  • When
    Wednesday, September 18, 2024
  •  
    10:00 AM - 1:00 PM
  • Location
    The Chadwick, Wexford, PA

  Register

  
  

  
  

  Wednesday, September 18, 2024
  

  10 a.m. to 1 p.m.
  

  The Chadwick
  

  10545 Perry Highway, One Wexford Square, Wexford, PA 15090
  

  TRASA Distributor Members: free

  Non-members: $25 per person

  (TRASA membership is required to invite clients to the show)
  

  
  

  DOOR PRIZES / Free Samples

  
  

  Collecting Donations for the Education Partnership

  Bring your unwanted samples and overruns to the show to help

  Pittsburgh-area children in need. (new items only)

  Wish list: pencils and pens; notebooks; markers; backpacks; tote bags; t-shirts and sweatshirts - logo'd or not!  Water bottles, glassware, coffee mugs for teachers/staff.

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• Exhibitor Registration Fall Showcase & Client Show

  • When
    Wednesday, September 18, 2024
  •  
    10:00 AM - 1:00 PM
  • Location
    The Chadwick, Wexford, PA
  • Spaces left
    25

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• Exhibitor Registration Erie Client Expo

  • When
    Thursday, September 19, 2024
  •  
    10:00 AM - 1:00 PM
  • Location
    Zem Zem Shrine, Erie, PA

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• Distributor Registration - Erie Client Expo

  • When
    Thursday, September 19, 2024
  •  
    10:00 AM - 1:00 PM
  • Location
    Zem Zem Shrine, Erie, PA

  Register

  

  Thursday, September 19, 2024
  

  Zem Zem Shrine
  

  2525 West 38th Street, Erie, PA 16506
  

  Exhibit Hours: 10 a.m. to 1 p.m.

  FREE Admission for Distributors

  DOOR PRIZES / Free Samples

  
  

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